Upcoming Workshop: The Art & Science of Pricing

This workshop will teach you how to price your handmade goods.

In it, I outline a 2-step process to pricing.

First, pricing with the ‘Head’ – this is the scientific part, which means crunching the numbers to see what you need to be charging in order to cover all your costs and make at least some profit.

Then, pricing with the ‘Heart’ – this is the artistic part, using research, emotion and brand positioning to arrive at a final number.

I know that pricing is one of the hardest parts of running a handmade business – and it’s also something we need to revisit on a regular basis as our businesses and our skill level grows.

You should walk away from this workshop with a solid grasp of the pricing process, and how to apply it to your unique items.

 

Live Online Workshop: Thursday the 28th of October at 10:00am Brisbane time (AEST – NOT Sydney/Melbourne time).

If you’re already a Thriver Circle Member, you can RSVP here.

Not a member? Join the Circle here to participate in this workshop.

Find out all the other benefits of membership here.

If you haven’t already seen, I’ve made it super-easy to see ALL of the workshops that are available inside the Thriver Circle, you can check them out right here.

Hope to see you there!

Jess x

Workshop: Introduction to Email Marketing

In this workshop, I’m taking you through the process of getting started with email marketing!

I discuss:
– why email marketing is still so important
– how to set up a list using mailing list software – we’re using Mailerlite
– where to find the link to share with the world
– exactly how to set up and send an email
– some content ideas for emails
– why unsubscribes are a good thing

Download: Workshop Slides

Upcoming Workshop: Introduction for Email Marketing

In this workshop, I’m taking you through the process of getting started with email marketing!

I discuss:
– why email marketing is still so important
– how to set up a list using mailing list software – we’re using Mailerlite
– where to find the link to share with the world
– exactly how to set up and send an email
– some content ideas for emails
– why unsubscribes are a good thing

Live Online Workshop: Wednesday the 29th of September at 10:30am Brisbane time (AEST).

If you’re already a Thriver Circle Member, you can RSVP here.

Not a member? Join the Circle here to participate in this workshop.

Find out all the other benefits of membership here.

If you haven’t already seen, I’ve made it super-easy to see ALL of the workshops that are available inside the Thriver Circle, you can check them out right here.

Hope to see you there!

Jess x

Workshop: 10 Fundamentals of Selling Online

Selling online is something most of makers want to do successfully these days – but what sets it apart from selling via old-school methods such as wholesale, markets, and brick & mortar?

In this workshop, I’m going to cover 10 things you need in order to successfully sell your handmade goods online.

This is a great foundation for those who are interested in selling online, and who might like to go on to take my 30-intensive ecourse, Set Up Shop.

 

Workshop Slides